Shannon's Story

Ninja Media Works was born from a life lived out loud, and built from the ground up. Shannon started her career in radio and broadcasting, crafting stories that stuck and learning how to connect with an audience on the fly. Later she worked in marketing and linked those two skills together.

In 2007, Shannon launched a licensed afterschool program (Kid Space), a thriving martial arts school (Sochin), and later a horse farm with camps and riding lessons (Wish Me Luck Farms), and more than a few big dreams turned real.

With firsthand experience homeschooling her two boys and running a Micro-school at Kid Space, Shannon knows how to build curriculum that clicks. She's worked shoulder to shoulder with with educators and families so her approach is practical, personal, and powerful.

Shannon knows what it takes to build something that matters, juggle a million things at once, and still want your message to feel like you.

Ninja Media Works brings all of that experience storytelling, strategy, and soul into one place, helping entrepreneurs and educators grow with clarity, creativity, and a little ninja grit.

FAQ's

Before you overthink it… let’s clear a few things up, ninja-style.

1. What kind of businesses do you work with?

We work with small business owners, educators, nonprofit leaders, and creatives, anyone who’s ready to show up online with more clarity and consistency. If you’re building something with heart and purpose, we’re here for it.

I’m not “techy.” Will this still work for me?

Absolutely. We specialize in making marketing and AI tools approachable and easy to use. You don’t need fancy software or a full-time team—we’ll meet you where you are and build from there.

What’s the difference between your coaching and done-for-you services?

Coaching and training are collaborative, we guide you through strategy, content, and execution so you can do it confidently on your own. Done-for-you means we handle it for you (like creating posts, writing copy, or building your GPT) so you can stay in your lane while we handle the details.

Can you help me create a custom GPT even if I have no idea how they work?

Yes! You bring the vision, we’ll do the nerdy stuff. Whether you want a GPT to write lesson plans, brainstorm marketing ideas, or help your team streamline tasks, we’ll design it to sound like
you and serve your specific goals.

Isn’t using AI like cheating… or hiring a robot to do my job?

Only if hiring a calculator made you bad at math. AI doesn’t replace your voice, it amplifies it. And when your GPT is built by someone who
actually understands storytelling, writing, and how people think (hi, that’s me), it becomes a powerful creative tool, not a shortcut.

I’ve already got a decent handle on writing, do I really need this?

Same here. I come from a writing and broadcasting background too—and that’s exactly why I build tools that respect your voice and elevate your content. You don’t need help finding words; you need help choosing the right ones faster and repurposing them like a pro.

What if I’m excited but overwhelmed and don’t know where to start?

That’s actually the best place to start. Excitement means you're onto something. We’ll take that spark and turn it into a strategy, some structure, and maybe even a custom GPT that feels like hiring a creative clone (without the awkward onboarding).

What’s the first step to get started?

Easy, book a free discovery call. We’ll talk through what you’re building, where you feel stuck, and how we can help. Whether you're looking for clarity, content, or a custom GPT, it all starts with a conversation.